Nike made history recently by being the first organisation to have a Twitter campaign banned. The campaign in question encouraged celebrities to tweet about the …
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Contributors
‘HOUSEHOLDING’: Aggregating multiple devices online to improve advertising reach
Amongst the myriad of behavioural, contextual, lookalike and retargeting options available to online advertisers right now, the number of connected devices that we now use …
Global sounds: Shaking up the UK radio industry
Following a period of rumours, last week saw Global Radio purchase Guardian Media Group’s (GMG) radio business for somewhere between an estimated £50m – £70m. …
Review: Facebook App Center
The Facebook App Center has arrived in Britain, so What’s Hot thought we’d take a look at what it can do, how it works and …
I’m a Kickstarter, a twisted Kickstarter!
Hot off the press this week and getting the7stars tech geeks very excited, is the launch of pioneering ‘crowd-funding’ platform, Kickstarter. Responsible for setting some …
News of the World: One Year On
It’s been a year since the News of the World closed. And since then, the humiliation, prosecution and trial of key News International figures – …
Posted in Press, What's Hot Tagged in analysis, newspapers, opinion
The benefits of content marketing
Switched on brands and their agencies are increasingly recognising the benefits of producing engaging, top quality content for both search engine optimisation and engagement. Dale …
Double Vision – Are two screens really better than one?
The internet and social media have allowed people to define the terms on which they interact with the media they consume. For example, the X-Factor …
Alan Tuite
Anjali Barot
Beth Davis
Charlie Osborne
Emma Park
Jane Power
Jenny Biggam
Jonathan Harrison
Krishen Joshi
Lauren Barber
Lucy Ostermeyer
Marissa Williamson
Miles Pritchard
Natalie Barton
Nick Maddison
Oli Tame
Oliver Stolton
Phaedra Poulimenou
Richard Kanolik
Sasanka Senaratna
Tom Haskell