Amid the rise of weight loss injections in the UK, online pharmacies are no longer allowed to run adverts for the drugs, the advertising watchdog has ruled.
It is illegal to advertise prescription-only medications (POMs), which includes all GLP-1 weight loss drugs such as Wegovy and Mounjaro, to the public. However, a Guardian investigation previously found some online pharmacies either breaking these rules outright or exploiting loopholes in the ASA legislation.
The ASA has declared that pharmacies could continue to mention weight loss injections on their websites, except homepages and that adverts were banned from using the phrases “weight loss injections” and “weight loss pen”.
This comes after reality TV star Gemma Collins was reprimanded by the advertising watchdog for illegally promoting weight loss jabs to social media users.
